This is a good shoe advert. In the photo the soldiers are using the shoes as a bunker to protect them from enemy fire.This  shows that the shoes are very strong and can withstand anything, even machine guns.I think the product is aimed at long distant runners\off road runners who run on all different terrains, i think this because long distance runners need strong shoes to withstand the demands of the environment.

I also think this is a good advert.The background links well to the funky , hip shoe because of the grey street like background.I believe this high top shoe is designed for young teenagers, the bright collage of colors suggests this.Im going to use the idea of bright colors in my own shoe design.

This to is a good advert.In this photo the trainers,water bottles and two drinking tubes represent the respirstory system.The target audience is clearly aimed at someone who is very fit and healthy who enjoys running.I  like how the accessories are put together to make the respiratory system, it's original and unique.