write up

For my final piece i am going to photograph our 'class' advertisement.I am going to set up  a pitch black background with a bright light shinning from directly above it and take photographs from different angles of our 'class' shoe.

mind map

peer review

you have described the shoe and the story behind the shoe very well and have recognized the target audience in much detail but you need to say why they would be attracted to the shoe and how. The anyalise shows that you sort of understand the learning objective but more information is needed. you have also realized the key visual elements of each photo and what they represent.

This is a good shoe advert. In the photo the soldiers are using the shoes as a bunker to protect them from enemy fire.This  shows that the shoes are very strong and can withstand anything, even machine guns.I think the product is aimed at long distant runners\off road runners who run on all different terrains, i think this because long distance runners need strong shoes to withstand the demands of the environment.

I also think this is a good advert.The background links well to the funky , hip shoe because of the grey street like background.I believe this high top shoe is designed for young teenagers, the bright collage of colors suggests this.Im going to use the idea of bright colors in my own shoe design.

This to is a good advert.In this photo the trainers,water bottles and two drinking tubes represent the respirstory system.The target audience is clearly aimed at someone who is very fit and healthy who enjoys running.I  like how the accessories are put together to make the respiratory system, it's original and unique.

bad shoe designs

POSTER COMP

Before I imported the poster.

Once I uploaded.

half term homework

Photoshop vs illustrator
In the media industry there are many different types of computer programmes to use, the main two are Photoshop and illustrator. Photoshop is a graphics editing program developed and published by Adobe System.Illustrator is a vector graphics editor developed and marketed by Adobe Systems.Photoshop is mainly used by photographers and Magazine editors.They use photoshop because it is high quality computer programme that allows you to change graphics , edit photos , create collages and many more impressive uses.logo designers and game designers use illustrator because it is also a very high quality computer programme that allows you to create unique and original 2D designs.photoshop use pixels because pixels are easy to manipulate. Illustrator uses vectors because they are flat and easy to edit.
Computer programmes are not my forte and this is why I struggled grasping the detailed techniques of Photoshop and illustrator therefore not allowing me to progress any further than the basic techniques.I did not enjoy any of the tools on illustrator or photoshop because I found some to confusing and pointless to use.